Located in the capital of Bulgaria, Sofia City, Fontfabric is primarily made up of a team of 4 designers: Svet Simov,Ani Petrova, Plamen Motev and Jacklina Jekova. The company’s founder, Svet, started to lean towards type design while working as a graphic designer. The young, self-taught designer’s first typefaces were based in simple, geometric forms – mainly straight lines and circles. “The letterforms that I like and that inspire me most are those found in types like DIN, Futura and Avant Garde — typefaces with a strong foundation in geometry,” he said in his Creative Characters interview. “Even back in high school, geometry and drawing were my most prominent skills. This later influenced my work as a typographer.” These principles have resulted in a collection of typefaces that demonstrate that the basics of geometric construction can result in a wide variety of forms.
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